About supaintro

What we build

A system that takes a product URL, a logo, and a sentence about what you sell, and returns a finished 60-second launch film. The interesting part is not that it is automated, it is what it automates: measuring what makes a reference film work, and composing rather than generating the result.

The reference films are ours, not yours. A curated library of motion graphics launch videos, pulled apart frame by frame into reference frames and named craft traits covering composition, motion, cuts, typography, and pacing. Your storyline is staged against those actual frames, so every scene inherits a decision from a film that worked rather than an average of everything on the internet.

The film itself is a composition rendered deterministically, not generated footage. Your headline is real type. Your accent colour is your hex code. Re-rendering after a copy change produces the same film with the new words, rather than a new interpretation.

What we believe about this category

• Measured beats described. A style prompt is eight words standing in for a two-minute film. Measurements are not.
• Composition beats generation for anything with words in it. Type should be set, not painted.
• A film should be a project, not an export. Copy always changes after delivery.
• Say what the system chose. A progress bar that hides its decisions cannot be reviewed, only trusted.
• Fail candidly. Reporting technical success on a visually bad cut is the worst outcome available, and it is common.

Built on

Frontier models across text, image, video, and audio do the reading, writing, and judging. A deterministic renderer turns the composition they produce into frames. Around that sits ordinary managed infrastructure: a hosted application, a managed database, object storage, and a pool of render workers, with Dodo Payments as merchant of record for payments.

Which provider runs which step is an implementation detail, and it changes whenever a better model ships. What does not change is which of them can see your data, so every processor is named, with the category of data it receives and the region it operates in, on the subprocessors page.

Who operates it

supaintro is a product of Vyan Labs, a sole proprietorship of Sourish Sarmah, based in Guwahati, Assam, India. Vyan Labs builds backend systems and applied AI, at vyanlabs.in; supaintro is the launch-video piece of that work. Full entity details are on the terms page.

It is a small operation, which is worth knowing before you buy. The upside is that the person answering support@vyanlabs.in is the person who can change the product. The downside is that we are not going to pretend to a support organisation we do not have.